中國人民大學企業與組織研究中心

組織經濟學Workshop  【OE2015018】

    組織經濟學（Organizational Economics）Workshop由中國人民大學企業與組織研究中心（CFOS）主辦。CFOS的宗旨是，關注組織經濟學前沿研究，利用現代經濟學方法研究中國的企業、政府、市場和非營利組織的重大問題，推動企業理論、契約理論和制度經濟學的研究與教學。關注CFOS，請訪問http://CFOS.ruc.edu.cn。


時間：2015年10月15日（周四）14：00－16：00
地點：明德主樓0304
主持：楊其靜（中國人民大學經濟學院教授）、聶輝華（中國人民大學經濟學院教授）
主講：周圍
主講論文題目：Multi-sided platforms（Hagiu A, Wright J. ，2015）
摘要：We study the economic tradeoffs that drive organizations to position themselves closer to or further away from a multi-sided platform (MSP) business model, relative to three traditional alternatives: vertically integrated firms, resellers or input suppliers. These tradeoffs lead to a comprehensive discussion of the defining features of MSPs. The formal model we develop focuses on the MSP versus vertical integration choice, which we interpret in the context of professional services. A key tradeoff emerges between the need to coordinate decisions that generate spillovers across professionals (best achieved by a vertical integrated firm) and the need to both motivate unobservable effort by professionals and ensure professionals adapt their decisions to their private information (best achieved by a MSP). We show how this baseline tradeoff is impacted by the nature of contracts available to the vertically integrated firm and the MSP, and by the possibility of professionals holding pessimistic expectations when deciding whether or not to join the vertically integrated firm or MSP.




中國人民大學經濟學院 人大企業與組織研究中心 2015年10月13日